Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Society of Gene & Cell Therapy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sync wont work. Videos won’t load (live or recorded), changed multiple connections etc. Overall terrible app. Would be better to have no app instead of this monstrosity.
I do like the ability to schedule and bookmark talks, but finding those talks is really hard. You can’t search by author name or institution, and there doesn’t seem to be searching by keyword. As far as I can tell only verbatim words in the title work.
App gets worse every year. No way to schedule meetings to network. Put your phone down and go back to look at an attendee or event and the app restarts. Nothing would better.
The ASGCT Events app streamlines your experience at every American Society of Gene & Cell Therapy event. Navigate ASGCT events with tools designed fo...