Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ampersand MGMT LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m pretty sure they canceled my membership because of this app which honestly I’m fine with because I was going to cancel it anyway simply because I have to cut back on somethings. but the overhaul of their membership system to be completely on this app is not better in my opinion and because I never got the chance to cancel my subscription properly I’m so afraid I’m going to get billed again and again. They don’t even have their official website FAQ updated to support the app. Like the login and stuff has been taken down for how they used to do the membership program but the subscription FAQ is outdated.
My membership got canceled. Apparently it’s now going to a yearly payment only. However, I just got billed another $3.99 somehow despite my membership being canceled. Makes zero sense & being charged for nothing at this point.
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