Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Aire-Master of America, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I agree with the sentiment of the other reviewer. The app is not at all intuitive. Setting up a schedule is not easy and typically doesn’t stay so I find myself daily setting the timer for the diffuser. This company should really spend some time developing the app.
I was gifted the AireMaster ScentScapes Home Scent Diffuser that supposedly works with an app via bluetooth or wifi. The app is not user friendly. The app is not intuitive in how to set up a schedule for the scent to be diffused. I have tried multiple times to set and save a schedule but it continues to default back to factory settings. If I close the app, the diffuser turns off. If I leave the app running in the background and go back to it a few minutes later, it resets. Very frustrating!
The Aire-Master app is an easy and smart way to control Aire-Master’s scent diffusers. The app uses Bluetooth that allows you to control your diffuse...