Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ABOS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Have to redownload the app every time I log in. One would think an app would be more convenient than a website but this has such technological issues it would be easier to just go back to a website. Also huge flaw that you can only ask for evaluations within 48 hours of a procedure (especially for residents who are working 24+ hours at a time).
This mobile app allows orthopaedic surgery residents in ACGME (Accreditation Council for Graduate Medical Education)-accredited residency programs tha...