Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ali Bokhari · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
AWSOME!!! I really loved this game, it was really fun and I can't stop playing it! it was pretty cool and is suitable for most ages! It's title really suits the game! PROBLEM! I think there should be more levels because I completed all the levels in just 1 HOUR! SUMMERY OF MY THOUGHTS This is an awsome game and I love it! (5 stars). There is just that tiny problem. (-1 star). I have enjoyed playing and hope that others do too!
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