Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DestinationPet · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Pointless app, nothing works, they keep changing my dog’s information every time I use the app. It changes my dog’s breed and a bunch of info such as their spay and neuter info. I have to update this EVERY time! Ridiculous. The booking never works and disappears constantly. There’s nowhere to see current appointments either. They don’t show up anywhere. They also advertise cameras and kennel cams to watch your dog, BUT THERES NO WHERE TO WATCH IT. Why are you advertising this??? I contacted customer service and they said it’s not available… WHY ARE YOU ADVERTISING THIS?? WORST APP EVER
I loved the search feature because it can be very hard to find information without it! There were good options to chose from whether I will be at home or traveling!
I have tried booking 2 different appointments in the past few months and both times it said “pending” and then disappeared with no email or anything saying they were booked. There was no confirmation and no email explaining why these appointments were cancelled. I even tried calling to ask them what happened and there was no answer and the call said to book on the app when that was the issue in the first place. I really enjoyed having my dog boarded in May and he loved it, but once they got the app they’re way of running things and customer service went down hill.
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