Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MobilityWare · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love playing but I wish I could pay to get rid of the ads. Will you be offering that in the future?
This is an update on Yatzy that I really have enjoyed playing!! A plus
I wish they would give you a reasonable debrided option to get out of the ads. If I have to watch one more ad for Royal match, I’m going to throw my phone. It really wrecks the game.
Roll dice, create combos, and score points in this classic Yatzy dice game created by MobilityWare! Win games to get exciting new dice themes to play...