Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Leigh Be · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I almost did not download this game because the first review I read so it was all pay to play. I beat every level and only bought the starter pack and the no ads option. I always buy something so the developers get money for their work. After that I was easily able to earn the gold I needed for upgrades. My only complaint is now that I beat all the level, there is nothing else to do. I tried the multiplayer option but the game never connects to anyone. I already maxed out my preferred hero’s and all of my towers are maxed out. It only took about 1 week of playing this game just needs something more to keep playing. Maybe let others design maps or campaigns with a level design tool?
I liked the free version and $3 was reasonable to play without waiting for time to build to play more. Yeah you get stuck replaying old levels to earn coins (I have beaten level 9 like 15 times) I wish there was a two time speed. And now while trying to improve my towers while playing old side games and not thinking, I wish there was a enemy dictionary. The $3 bucks was fun for a week, I’ll go back to plants vs z.
Started with the free version, it leads you to believe if you buy the pro version you get the heroes but that’s not the case at all. You have to spend more money to get more heroes. Buying the pro version was a waste of money. The game itself is fun but seems you have to spend actual money to get further in the game. Which is ridiculous after buying a pro version of a game. If you don’t spend actual money on this game it will take replaying levels multiple times to afford upgrades. It’s a shame because I enjoyed the game at first but seeing how strategy isn’t as involved as reaching into your wallet to progress kills the game for me. The fact they give you coins to give them a 5 star rating is a joke. I’d rather tell it how it is than take the 200 coins which doesn’t do much anyways.
Defend your lands against the evil invaders. The powerful graphics, artwork and sound effects will excite you to the fullest. Your team will consist o...
| Name | Price | Type |
|---|---|---|
| buyFlameuss | $0.99 | One-time |
| buyShooter | $0.99 | One-time |
| buyFrizzo | $0.99 | One-time |
| buyBelleRiver | $0.99 | One-time |
| buySergeant | $0.99 | One-time |
| chips200 | $1.99 | One-time |
| gears1800 | $2.99 | One-time |
| gold12500 | $4.99 | One-time |
| heropack | $4.99 | One-time |
| gold25000 | $9.99 | One-time |