Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shanghai Yanxi Network Technology Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve seen so many ads that are like this but are in fact, lies. All of Playrix’s games are great examples of that. So when I saw this ad, I was extremely skeptical, because I’ve had terrible experiences with those games that trick people into downloading their games. But I downloaded it anyway, since I’m a trusting idiot, and I have to say, this game did not disappoint. They weren’t lying about the game. It really is an interesting game like the ad says. So, honestly, I’m very impressed. I also like how it starts out easy but does get challenging. Most games start out easy and stay easy forever, and it gets boring pretty fast. But this game isn’t like that, so it’s actually challenging. Another thing I like is that there aren’t many ads. I only get ads when I watch ads to get rewards. I don’t exactly understand why people are complaining about ads, tbh. I only get ads to get rewards and occasionally get ads after every few levels. Sure, the daily puzzle is frozen and has been for a long time, but it’s fine, because you can get gems after finishing levels. Not exactly happy with that, but other than that, it’s a great game. And for me, my screen doesn’t freez at daily rewards Day 5.This game really is a good game, and it’s one of my favorites. I don’t understand why some people are throwing shade at it, because it’s one of the few games out there that doesn’t lie.
Most ads are just to lure people to play something that is not even the game, one example, Homescapes, there are so many ads about it but none of them are true! I was really skeptical about downloading this app because I thought it would be the same thing but I was wrong! I love this app and it’s really the same thing that is on the ads. I have a fun time playing it and it help pass time. I give this a 5 stars!
Game continually crashes over an Dover. I’ve tried so many times to get this app to work but it never gets pass the Words Secret screen then it goes black. If I ask Siri to go to the app it crashes. It’s ridiculous because this game actually looked interesting and fun to me. I tried restarting/rebooting my device and uninstalling then reinstalling the app. I noticed on the reviews that a lot of other people have seemed to experience this problem as well so at least I know I’m not alone and it’s not anything wrong with my phone. It’s the app itself!!!! You know this game looked really fun and I liked it because the ad didn’t lie about what u do in the game. I tried numerous times to try and get this game working but it didn’t want to work for me. This game could have been fun and challenging and interesting with a good plot but the crashing ruins it and if I can’t even get past the Words Secret screen, then well, that’s ridiculous ;-; From, An absolutely dissatisfied player.
Word puzzle games with addictive gameplay and engaging storyline. Detective needs your help to investigate mystery cases. Spell the correct words, col...
| Name | Price | Type |
|---|---|---|
| 240 Coins | $0.99 | One-time |
| No Ads | $1.99 | One-time |
| 720 Coins | $2.99 | One-time |
| 1320 Coins | $4.99 | One-time |
| 2280 Coins | $9.99 | One-time |
| 6240 Coins | $19.99 | One-time |
| 18000 Coins | $49.99 | One-time |