Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗nove8 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app did not meet my expectations for a paid platform. For starters there were some crucial steps missing in the initial questions that could have saved me a lot of time. Such as how old is your dog and how long have you had the dog. By missing these questions the app automatically assumes you just brought home a puppy and are starting from scratch on training. Even after I later added the birthday it did not update the plan. Additionally the plan that was created was way too basic for my expectations for a paid platform. My dog already knew all of the initial commands, does not need help with desensitization all of the training options given in “my plan” were very elementary. While they were easy to understand some of the illustrations did not match what the words said or were just confusing overall. Lastly, the plan is not continuous even though the subscription is continuous. My expectations were that if I am continuing to pay for content there will be new content being added to “my plan” after completing “my plan” I found out that that’s it. There are some side courses you can do with your dog but no continued courses like a level 1 level 2 format. Pretty disappointing I was really hoping to keep going and getting more advanced with the training. Essentially you get the same thing as a level 1 obedience class.
I had started using this app with the 7-day free trial. I continued to use the app after 7 days with the $40 subscription. The app itself was fine, easy to follow, as well as effective. It helped me train my puppy. No complaints with the app itself, that is the 2 stars. However, I had canceled my app (1-16)at least a week prior to my subscription due date, but was still charged the $40 fee on 1-24. Reaching out to their customer service has not been very helpful. They did respond back to me in a relatively timely manner, but basically called me a liar saying that my acct was effective until the day they received my email (1-25), but they had canceled it now & I could use it until end of month & wouldn’t be charged again. When I sent screen shots of my acct being canceled/expired by 1/16 they had someone else email me & tell me I had 2 accts & that was why I was still charged. 1 thru the App Store & 1 thru their website. “Canceling one does not automatically cancel the other”, but they would refund 30% of my money “as an exception”. I just emailed them back asking how I could’ve had 2 Accts if I was only being charged 1x/month for my subscription. They charged me for my web acct ONLY AFTER I canceled my App Store subscription? Yeah.. doesn’t make sense to me either.
It has been 20 years since I last had a puppy. My last dog was a rescue but he had obviously had training. I have 2 young boys 4 and 18 months and I work full time. We got them a lab puppy because we are crazy, but also figured, we are all ready up at night, now is the time. This app has been INCREDIBLY helpful. My lab puppy has been quick to catch on! Between my boys sports and work schedule, we don’t have time to go and do puppy training right now nor do we have thousands of dollars to send him off for training, and we don’t want to train like that. This app has enabled is to train our dog in a way that fits our lifestyle and pocket book. I just needed guidance on how to train him properly. Puppyhood is not for the faint of heart, but this app has put us all in much better place than we were 2 months ago. We got him at 8 weeks, and I started using this 2 weeks after I got him. We went on a hike yesterday and I was SO impressed how well he did! If you are on the fence about this app, do the free trial. I cancelled the app and quickly realized we are no where near done. Repurchased app 3 days later😂
Welcome to Woofz—our handy, all-inclusive dog training app for you and your fluffy friend! Ever wondered what makes your dog tick? What do those bark...