Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ycyclop games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a cute and clever game, and it plays great solo. The art design is cute. It’s easy to learn, and luck, strategy and memory are involved, but not in a way that’s difficult. Another review said the animation speed was slow, but it’s not on my phone, it’s fast and just fine. The whole app works smoothly. No complaints here. I would say this is best on larger model phones and iPads, I think on small phones the cards would be too small; maybe the game should have been adapted for mobile to involve fewer cards. Still, this is a fun game for a great price with no ads or IAPs. We need good developers like this! Thank you developer for a good game!
This might be fun, but the card turn animation is maddeningly slow. There are ways to both mark the card turned and turn the card quickly. I also really wish that there was a gallery showing the fronts and backs of all possible cards in the game, to help me learn the odds I'm up against for various choices. The former problem is a much bigger problem, though, for solo play. Give a flip speed setting or, better yet, a replay button if I miss a quick flip. The rest of the time when I haven't missed what's happening, I will be able to play much faster. Better yet, mark the card turned, and create a way to instantly see at all times what was on the other side of the card just turned.
What's Up is a fast card-flipping game in which you race to collect sets of birds first. To set up, shuffle the thirty double-sided cards, then lay t...