Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Voice of America · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sometimes I feel so BOA needs some more money to invest in sound quality of their broadcast. They need Increase the volume so it doesn’t sound like they’re broadcasting from a closet. Whenever I go to other broadcast after VOA, I’ve got to turn my volume down. Other than that I thoroughly enjoy listening to the news.
Disappointing that a majority of the articles are framed to and support a political agenda using democrat pushed narratives. How about honestly reporting more than one view point to issues? Or allowing a comment section on the articles? VOA was key to bringing down the ideology that the Soviet Union was built on, destroying a totalitarian socialist regime, freeing millions of people and now it seems to be pushing that same ideology. Sad. Why not hire on some Turning point or Daily Wire writers for starters? Until there is some balance and honest attempts at telling the truth, this is just another source of democrat controlled fake news and propaganda. Tax payers supporting this should get more for their money.
The app is a bit crowded, too much going on. Needs to be more streamlined. The content is fine — they rely on the Associated Press for a lot of their stories, though they do have reporters stationed around the world. I like their 5 min hourly news update, which is a good complement to CBS, NPR, etc. This is state-run news that is highly uncritical of U.S. foreign policy. Some of their reporting does mildly criticize domestic U.S. policy, and they do lots of stories on issues facing migrants. Just be aware that VOA rarely gives you the full story of what’s going on, sometimes due to bias and sometimes due simply to superficial reporting.
The free, *official* Voice of America (VOA) mobile / tablet application serves news to your mobile device or tablet. VOA operates one of the world's l...