Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vertical Ministries · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The most amazing ministry has the most amazing app! It’s so clean and easy to use and delivers such quality content. Praise the Lord!
So glad that my favorite ministry has an app now that helps ignite a passion for Jesus Christ, his church and his mission around the world! I tell you what having all those podcasts and sermon vendors is super helpful! Best app ever
Literally the best app I’ve ever owned. Vertical helps me fall more in love w Jesus. Love you Dale :)
Vertical Ministries exists to ignite a passion in college students for Jesus Christ, His church and His mission around the world. Vertical is in Waco...