Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BAUER MEDIA OUTDOOR INTERNATIONAL LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Cannot determine how much a trip cost after returning bike. Disappointing.
Won’t take cc payment
Amount of bikes in stations are not always realtime Communicating broken bikes could be better.
Travel smoothly through Antwerp: Everywhere in the city there is a shared bike waiting for you! Use Velo for a day (€5), a week (€12), or take an ann...