Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Felicity Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I played this game and some that give you money is annoying like every second ads just pops out like is too expensive to remove ads and the game doesn’t let me play and I can’t do a traffic stop like I will give this one star
This game would be better but the amount of ads it has even with airplane mode on is horrible. Please fix this and I think you would have more people playing your game. It is a good game overall just the ads need to be fixed!
It would be a pretty kool game if every literally 10-20seconds didn’t have a ad…
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