Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗United States Tennis Association Florida · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am a USTA employee so it may be a biased review
Tennislink had old interface but worked. USTA newer app (1.5 yr old) has gone backwards. Hard to navigate and find tournaments. Please build a modern application
Super helpful app that has everything you need in one place when playing sectionals at Lake Nona
Now tennis players and providers throughout the state and beyond can connect with us and stay informed on the go about the latest news, places to play...