Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗nancy biggs · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Be sure to save your password! If you forget, there’s no means of retrieving it. The app is clunky and very basic. It’s always sending you back several clicks when you want to view certain material. Definitely amateurish, and NOT seamless.
I have found this app on the iPhone to be unreliable, often unable to input scores after filling everything out . Not able to score when downloaded onto an apple laptop .
You can no longer see and analyze half of what we used to. Being back the older version
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