Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Userbrain GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
😢
At least for me, the app does not work at all. For example, a few minutes ago I got notice that I had a test waiting for me in the mobile app. So I immediately went to the app in preparation of doing the test but it said no test was available. So I guess it’s just not working or it’s not working for me.
When I go to read the instructions for the test I am unable to scroll to finish reading. Also the app has issues with the continue button. I think I will stick to using the web version.
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