Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Malik Muhammad Waseem Akram · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Are you kidding me?
I’m deleting this game because the graphics are so horrible. I can’t even look up and I thought it would be more fun. I thought I would raise my family have cubs but no I have no I have to kill my horses, but no I’m.
This game is fun but it has bad graphics and the animal come to kill you when the thing pops up to show what happened. I hate how you can see what is under you and you can’t move the screen to see what’s all around me. I love 💗 horses 🐴 but can you fix thos things pls.
You have to start with a unicorn and survive in all the journey. But survival is not easy, create a strategy for how to support your horses. So, we of...