Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗UBS AG · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
J’apprécie énormément l’envoi est rapide
Sometimes app will refuse to login, other times it will refuse to allow a transaction to go through. Don’t call a UBS customer support number (they will charge you for your time and will not be helpful). The best way to get something to go through on the app is often to delete it and redownload, sign in, etc.
The concept is great however the App is fuzzy. Very slow; always have to wait a while before I can type the amount- take a while to access the contacts. Net, infuse it when I have to but it’s not my go to method of payment, primarily because of the poor App.
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