Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The 5 Gyres Institute · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app because in addition to counting pieces of trash, you can log which brands the trash come from, so that they can be held accountable! 5 Gyres and other organizations will be able to use the data to help push legislation to fight plastic pollution at local, state, and federal levels!
I love that this app makes it easy to contribute data toward real change. I use TrashBlitz on every outdoor adventure!
Love that this app helps me make REAL change! Not only are my cleanups helping keep the earth clean, but they’re also helping drive policy too!
Trashblitz is the app to allow people to track the trash they pick up in National Parks or around their house, company, city, or town.