Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tpaga S.A.S. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Lo único interesante de la app era el pago de servicios públicos con tarjeta de crédito, para usar PSE lo hago directo del banco o el comercio, para que usar la app como “intermediario del intermediario”.
What a convenient way to bills at home! Particularly now that Colombia is on Lock down
Very useful for payments
Tpaga is the mobile wallet that allows you to make payments, purchases and withdrawals from your cell phone. Use it to invest with your own collective...