Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Georgios Graikousis · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is easy to use and is accurate, the only issue I see is the area is shown in m2 and it actually is in ft2. They should fix that and add the option to switch among other measurements options.
Ads block important parts of the screen and can't find the button to drop the pin, which is necessary.
I could never get it to work. The ads cover everything, so I couldn't even add one marker. Totally deleting
The application is very useful to Civil Engineers, Architects, Surveyors, and those interested in measuring a surface area or converting its coordinat...