Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vijayadeepan Subbiah Marimuthu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This one is a great relief. The app is really good for starters with seamless payment gateway. With the Y and Z generation taking the lead, this becomes more of a necessity than a nice to have feature. Appreciate the effort towards this. Looking for many more features in the app in future
This App has a clean UI and it's easy to use with all the functionalities are working perfectly. I was having issues in the online portal but it worked here smoothly. Good job
The app looks good and able to access the important processes such as transaction history, bill pay etc., Once you input the username and password it will pull out profile details correctly which is good but my profile doesn’t have a mobile number associated with it so instead of prompting the user to enter mobile number it displays an error message to enter occupation which has data already and confusing. Having said that, I would like to appreciate the efforts taken by TNEB to bring out this app which has made life easier.
After 53 years of journey the Tamil Nadu Electricity Board was restructured as per G.O.114 dated 08.10.2008 by establishing a holding company with the...