Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mediatip srl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app does what it should, but the purchase procedure should (must!) be really improved. So here are the problems on iphone6, iOS 8.x: 1) When i finish the payment process(in my case paypal), the control returns to your app and the page becomes totally distorted, it looks like it was formatted for the bigger screen of a tablet. Only after pressing Confirm button the page becomes adapted for the screen size. 2)It is impossible to print the page from withing the app, by pressing "Stampa coupon" nothing happens, no dialog to choose a printer appears, yet I have the PDF printer installed on iPhone and i have a wifi printer at home. 3)The email with coupon arrives without QR code! and i honestly dont want to open the web page of your site just to print that coupon. It must work either within app or i should be able to print email!
Tippest è il social commerce Romagnolo dedicato a ristorazione, benessere, idee regalo, weekend e tempo libero. Dal 2012 propone agli utenti della su...