Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bangkok Mass Transit System Public Company Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Needs to prompt for language upon opening the app for the first time rather than open in the local language
This is typical of many of apps created in a non -English country. The Skytrais launches in their language. Buried in the settings, if you can read their native language, it allows the user to select English. Once done you'll discover that not all sections are even in English. Other areas may be in English alone or are hybrid containing 2 languages side by side. This is a promising app but unfortunately leads to frustration. There are better app alternatives for English travelers.
THE SKYTRAINs แอปพลิเคชันที่รวบรวมข้อมูลการเดินทางระบบรถไฟฟ้าบีทีเอสสายสีเขียว รถไฟฟ้าบีทีเอสสายสีทอง และรถไฟฟ้ามหานคร สายสีเหลือง เพื่อให้คุณวางแผนกา...