Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nok Air · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
They broke my bag and apologized and wanted to give me $6.17 AS COMPENSATION!!! MY BAG IS 80 dollars!! When I said that was outrageous they denied me based on “not having insurance”! Are you kidding me? I NEED to have insurance and PAY more otherwise they don’t pay you if THEY break YOUR bag!!??? Horrible airline
Every time I book a flight it’s impossible to pay with a credit card. Every credit card I use gets rejected and asked to pay at a provided link in a email. Then you go to the link and it’s the same thing. You will need to go buy a ticket at the airport. A waste of time and money for a taxi.
Both the app and website kept saying I need to be two years old or above after I put in my date of birth several times. They need to fix this as soon as possible if they want to have people join their programs or… maybe they don’t, that’s why people can’t sign up.
Nok Air are thrilled to introduce you the brand new way to book your flight with the new concept "Choose Your Nok". Now you can simply select new fare...