Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗YMAA Publication Center, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has two IAPs, one for each DVD. They usually cost $40 but are $9.99 usd here. Read the ‘About’ page for the content details. It includes a systematic method of solo training, then partner, with lessons of sticky hands or ‘symbol hands’ and using a wood taiji ball. Dr Yang mentions that you learn various types of Jin, or power, like “ listening, neutralizing, coiling” and how to sense an opponent’s center when you push hands. Really excellent.
This app contains the content from the YMAA DVD Tai Chi Pushing Hands disc 1 and contains Courses 1&2 of the Pushing Hands session given by Dr. Yang, Jwing-Ming. Dr. Yang once again delivers outstanding instruction. The courses include solo and partner exercises in single (one hand) and double (two hand) pushing hands, along with info on how to use a heavy bag and Tai Chi ball to improve power. Dr. Yang's students perform some of the demonstrations, and Dr. Yang gives his corrections to their practice. This is a major benefit to me as I see many of the mistakes i make and Dr. Yang's explanations of how to correct them are invaluable. I had previously watched the Tai Chi Martial Applications DVD and wondered how to actually use the applications in real time. These courses deliver that information and more. One note: the layout of this app is essentially the same as the DVD, so it's navigability is lacking compared to instructional courses which are designed specifically to be app-based. I am very happy with the app because I can view the same content from the DVD without having to connect my external Superdrive to my MacBook.
This streaming video lesson includes everything you need to learn, demonstrate and even compete Tai Chi Pushing Hands, taught and demonstrated by Dr....
| Name | Price | Type |
|---|---|---|
| Unlock Section 1 | $9.99 | One-time |
| Unlock Section 2 | $9.99 | One-time |