Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Catherine Lopez · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app was horrible. It is titled “super loud ringtones “ and I couldn’t hear them with my ear pressed to my phone. What an absolute joke; plus I had to download a second app before I could even see if it worked. Needless to say, it was a waste of my time and both apps getting deleted!😵💫
Might be good for music Can't find a way to cancel my subscription 🤷🏻♀️
If you aren't hearing anything, make sure to turn the volume up. Once I did, I was blown away at how loud the sounds are. Good for annoying people, hehe
Super loud ringtones includes some of the most loud sounds and ringtones your phone can make. You will never have to worry about not being able to hea...