Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Staedelsches Kunstinstitut und Staedtische Galerie · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There is no information a map about where any of the artworks are.
Had to download twice to get it to work. It was frustrating to see numbers next to paintings and no info available. Its a large museum with a lot of art and only a handful of works have audio through this app
ABOUT THE AUDIO GUIDE Discover the highlights of the Städel collection – from the Middle Ages, the Renaissance and the Baroque all the way up to class...