Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oliver Puetz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As a pilot, I think there are at least a few other apps out there that are FAR more helpful. Have to pay extra to get current ATIS when I can simply call? Simpler yet, have to dig to get latest METAR (although I think current ATIS is more important), as opposed to making it more intuitive? I shouldn’t have to pay extra or even “dig” to get that info Just sayin. Will likely delete this app. Update: the developer got back to me. “… one subscription unlocks every feature”. My point exactly! I want more info than the app offers for free and know how to get it (relatively quickly) without paying for it. So, no, it’s not working for me. It might take me a minute or two more to get the info I want for free, but I simply can’t justify paying for info that is out there for free. Well, kudos to the developer for at least responding.
I first came across this app several years ago when it was really bad (e.g. long outdated runway numbers, runway recommendations with tailwind, etc.), but this app has evolved quite a bit. It provides a METAR complication to the Apple Watch that is faster and much more configurable than Foreflight’s extremely limited and buggy Watch app - kudos! The iOS app is also very good, although there Foreflight typically covers everything as well. One wish for the complication: Please include raw METAR as an option. Thx!
Good things: there are no ads, and the user interface is aesthetically pleasing, more so than the competitor app AeroWeather Pro. Unfortunately, I feel this app tries way too hard to nudge me into subscribing. The very first time I downloaded the app I was immediately shoved a modal dialog to accept a free trial, and when I dismissed this dialog, a different subscription with a free trial was offered. Then all throughout the user interface there are places where you can be swept into the subscription signup flow. Below your list of airports, in the settings, when you tap on certain icons on a map. At least let me look thru the app in peace the first time I open it, and maybe down the road I’d be glad to check out the pro features. And of course they make you pay to use ANY widget functionality at all. I would consider paying for this app but I’d like to just buy it and not have to keep opening my wallet up every so often. Guess you can’t do that! What’s to prevent the price from sneakily being raised before my next renewal date, like the scams run by so many newspapers these days?
Aviation Weather — Fast, Visual, and Intuitive METAR · TAF · NOTAM · ATIS · Radar · Maps Decode aviation weather in seconds WHY PILOTS CHOOSE STATIO...
| Name | Price | Type |
|---|---|---|
| Pro Subscription (2 months) | $2.99 | P2M |
| Pro Subscription (1 year) | $8.99 | Yearly |