Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Lighting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Contractor wasn’t familiar with Hue and said Spektrum is professional grade. Now I’m stuck with an app that was last updated 11 months ago. Hue lights automatically adjust for circadian lighting (colder lights at noon, warmer at night) which Spektrum doesn’t offer. Heck, even having the option for lights to adjust hourly would be great. I also have the Spektrum pico controllers and randomly they’ll stop controlling the lights so I have to reset the controller and re-assign the room lights to the controller.
As a hue user that had lights added to a kitchen reno that use this app, couldn’t be more disappointed. Only connects sometimes. Does not respond to commands from the app, changes random colors. I have relied on the remote mostly but that also is buggy and does not have the same color changing features.
Stop messing with a good thing. The music controls are jerky and the app does not respond to my microphone at all. I’m totally annoyed
Spektrum Smart Lighting For Whole Home Connected LightingCONTROL YOUR SPEKTRUM+ SMART LIGHTS WITH EASEControl individual lights or create groupings an...