Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ngoc toan Nguyen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very rudimentary graphics on a limited grid play field. The duel barreled canon is acceptable but nothing to write home about. The backgrounds are interesting but the characters leave a lot to be desired. The canons are loose and very difficult to control. The alien invaders and space bats are totally ridiculous. Most of this could’ve been forgiven except for the fact that the game is just no fun to play. A potentially great idea squandered by really poor execution.
The robot are attacking to occupy our planet, you need to prevent their invasion, you play the role of a hero of the world, with the task of keeping t...