Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rock Paper Simple, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The only app (so far as I know) providing local Space Coast news. However the overall design is poor and bug ridden. The main problem is continual pop-ups of a blank screen that need to be dismissed every 15 seconds or so as it completely blocks the window containing the article. Once you’re reading an article there is no link to backup a level. Instead you need to click the masthead banner to go back to the home view.
The app loads the website and is incredibly slow, does not update, or act like an app. It is worse than going through safari or google chrome to the website.
Looking forward to the next update
Space Coast Daily is Brevard's own social community news platform with the latest in news, articles, events, obituaries and more. SCD welcomes citizen...