Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Smarty Ears · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is good. A few flaws though: there are no directions for use since the only option was a video which is no longer available. I would also like to be able to toggle between expressive open ended responses and receptive options which can provide choices if kids are stumped. Last it would be nice if there was some type of data breakdown between types of questions—-for example social expectations/manners, social inferences, etc
At first I was not not a fan of this app, and I didn't use it for a while. Then I gave it another chance and I decided I really like it. There are several scenarios available and I use it often with my older kids. The only thing I would like and this is something I want in most apps and that is the option to hide choices and then push a button to show answers. I want this because I like for my kids to attempt a verbal response and if they struggle then I can offer them the choices.
I like this app. I think the situations are great. Only thing I would add is making the players work toward an actual final goal. They are on a quest. Perhaps they could be locating buried treasure or finding a lost city. Older students, especially "gamers" need more of a storyline and motivation than just collecting rewards.
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