Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sober Wagon · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A simple, ad-free app that can count the days for me (while I make the days count!). It doesn’t collect or sell my information, nor bother me with in-app purchase annoyances.
I love how simple the app is, and it’s only $1.99 for a lifetime purchase which I love. My one complaint for the apple watch widget is to allow the color to be changed. You can change the theme color on the phone app, but not on the watch. It’s a small nitpick, but it would push it that extra mile.
This app does what I want it to do and nothing more. There is no sign up or any other junk. It has nice widgets and works on my watch as well.
Sober Wagon is a beautiful app for iPhone supporting Widgets and Apple Watch supporting Complications. Counter and tracker for your sober days, months...