Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rick Peacock · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Every time I add an event, the app deletes a day from the date I entered. I still use the app so I can quickly tell my daughter how many sleeps, but I have to add a day
I liked how the app displayed the moons representing how many more sleeps are left! However, the date always seemed to be off by one. This problem is fixable by going to the next number...unless it is the 31st. Overall this is a great app considering it is free.
Sleeps 'till special events keeps count of how many sleeps until the special things in your life arrive. Want to know how many sleeps until your birt...