Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anna Koynova · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This nice app is so much more convenient than linking to a spreadsheet I made to do the same calculations. I’m daily using a digital cinema camera and mirrorless hybrid DLSR to document wildlife. In matching the two cameras to a similar camera angle vs shutter speed for numerous frame rates dozens of times per standard shoots, this app is a terrific tool!!
Simple Shutter Speed to Shutter Angle and converse calculator. It can be helpful if you need match exposure length between primary photo camera to ci...