Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Janki Panchani · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have used this app for many years. It has worked great for a while besides a few bugs. I just lost all my data today. I contacted support. Asked if there was any way to get that data back. All they said was no. So don’t get this app. It is a waste of your time. All of the data lost with no warning. No help from customer service. Not even a shred of help. They just said no.
If you use to keep information, you will lose it. Lost a ton of info when I changed phones even though I backed it up and logged into Google. It’s not dependable.
I’ve had this app for awhile and it works great! Today, I had to update it. When I opened it, it wouldn’t let me see my notes because I have to sign into Facebook. I don’t have Facebook so I can’t use the app anymore :/
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