Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗George Ter-Grigoryants · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There’s no trial; the app says we can cancel before the trial ends. Instead, you're immediately choosing which plan to be charged to try/use it, with a concession offer upon canceling, which is not a concession offer. It’s the same price. I'd buy an annual subscription if I knew it worked as intended, but there’s no option to try it, and it already grants access before the choice to pay to try it. Deletion is the only option. Deleted.
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| Name | Price | Type |
|---|---|---|
| Weekly subscription | $4.99 | Weekly |
| Premium Weekly | $4.99 | Weekly |
| Monthly subscription | $11.99 | Monthly |
| Year Subscription | $39.99 | Yearly |