Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Scandic Hotels AB · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Overall the app is easy to use, but more often than not, you need to restart the app multiple times before it will finally run properly.
Come on guys… it’s been months with this error in the app. I haven’t been able to retrieve my upcoming stays for well over a month. Until this bug is fixed the app is a glorified way to check your current membership status..
Very easy and straight forward to use, but the Scandic Friends section data doesn’t always align with the data from your account when accessed online instead of the app after recent stays. Even after refreshing the app, the online account will reflect recent stays and new status levels achieved, but the app is behind in reflecting it. Recently online it said I achieved new status while on the app only credited me with 1 night stay and said I still needed 1 more to reach the next level! After waiting a couple more days, the app data caught up to the correct data reflected online.
WELCOME TO SCANDIC Ready for your next stay? Explore 280+ hotels and get access to exclusive member benefits with Scandic Friends! HOTEL BOOKINGS MA...