Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Running Weather LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has gotten me into running and has a well working system that’s changes the clothing recommendations depending on where you are or how you feel during your run. It gave me great advice on what to wear, whether it was a hot summer or a frigid winter run. This is a great app and I would definitely recommend it!
Can’t really go wrong with displaying weather. The clothing recommendations are pretty good. It would be nice if you could the location of the run to see what clothing recommendations. E.g. if you’re planning a trail run or by the beach that you haven’t run before…it would be nice to see the recommendations. I wouldn’t mind seeing a notes field so if I did follow the recommends, it could note what I actually wore vs the recommends. That being said, most seasoned runners will already know how to dress based on just knowing the temperature. So I’m not sure how useful they’ll find the app.
Easy to use and nice clean layout. I like how it links to gear, for the specific product links but also to just see the visuals of each category. Only request is to go beyond 12hours in the forecast, as it would be handy to plan farther out like for an upcoming race.
The weather app for runners. Running Weather shows you what to wear whatever the weather. With inputs gathered over thousands of miles across the ful...