Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dzmitry Pakamestau · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Game constantly freezing when ads show. Might be a fun game but I suppose I’ll never know if I have to keep restarting every level multiple times just to get to the next?!
It was a great game until the 12th room when I could not see the light switch on my ipad. Some other rooms have issues with recognizing your submissions. Several times it won’t work and then all of a sudden it does work when you solve a puzzle.
Just clicking on app goes to black screen and then closes out.
Room X is a world of secrets and addicting puzzles where you have to solve a mountain of riddles, search for objects and open dozen of doors! Plan a j...