Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Code for Nonprofit Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this mental health app! All the Hotlines listed are an amazing feature! The design is very user friendly and the name is even cuter! Everyone needs this app!
I look forward to this app everyday. It makes me feel better if that makes sense. Love all features.
The design of this app is so aesthetic and the features are so helpful. I especially loved setting a coping plan that has helped me set aside time to take care of my mental health!
Restoring Mindsets is a Novi Community Coalition wellness app aimed to provide users with a toolbox of mental wellness tools that they can use in mome...