Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Matthew Bognar · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This could be really useful for students in college stats courses who are on a budget and can’t afford to buy a $100+ dollar graphing calculator. It does basic advanced functions like binomial pdf - for free. I don’t know if it does invNorm or Z-Test calculations ( possibly not) but for a calculation app that you don’t have to pay for this is pretty great and was just what I was looking for.
I had Bognar as a professor multiple times in college and his app always came in handy. Whether on homework or studying for actuary exams, it’s always nice to have an app that can quickly compute values, in addition to showing graphs that help visualize data.
I’m a grad student and this has been a huge help for my stats class. It makes it easy to calculate probabilities using any distribution that I have needed. It got even better when I discovered that the app has easy links to formulas to calculate mean and variance for each distribution.
Compute probabilities, determine percentiles, and plot the probability density function for the normal (Gaussian), t, chi-square, F, exponential, gamm...