Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Caspar Roderick Nelissen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app looked good in the profile for organization and presentation. However on download I found the audio is computer generated with a old tts engine (too annoying to listen to) and thus the app is unusable for me. It is so old that ticket prices now are 50% higher than when the app was created.
This app works really well, and I like that it gives you the information in writing in case you don’t want to listen to audio, I absorb information better in writing
Simply the best way to visit the ancient Roman city of Pompeii, one of the most popular tourist sites in Italy and a UNESCO World Heritage Site. Featu...