Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗POM-CO Partners Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I started using POM when I started a new job and had to walk about 10 minutes to get to and from the office. I park on a street off of a main area of town with minimal lighting & pedestrians so I always feel safer having my POM with me, especially in the winter when it’s most dark. I also find it very useful when I go out late at night with friends where I could potentially be alone (walking from place to place, in an Uber, etc.). Knowing that I have a device that will alert authorities in seconds if I need help or am in an uncomfortable situation allows me to feel safe in my day-to-day life. Love POM!
This app has been able to give me exactly what it is called, some peace of mind. As I walk out of the house, it gives me extra comfort knowing I have my POM on me and that it is quickly accessible if I were in a position where I needed to use it. The device attaches easily to my keychain, which I pretty much always have on me. It doesn’t even feel like an extra step to have the device wherever I am. The app is very user friendly. I’ve even used the key finder feature more than once when I thought I misplaced my keys. The app also sends reminders when my charge is low, and a quick charge brings the battery back to full. I would recommended this app and already recommended it to my younger cousin who will be starting her freshman year of college this fall. Her parents loved the idea of her having a POM.
App shows features and helps user create the profile well, but there are some issues with it. - the app’s text/sizing/etc is off. When I first opened the app the text was cut off on either end like it was expecting my screen to be bigger. This continues through other pages as well. - when typing into fields at the bottom of a page (like the personalized text message) you cannot see what you are typing. Additionally, you cannot copy/paste, so you can’t even type it out in another application. - doesn’t send a call to my phone. I tried to get it set up so that it will send a text message to an emergency contact and fake a phone call to me but it only sent the text. - distances are a bit strange. I’m sitting maybe 3 feet from my POM and it thinks I’m 21 feet away. Aside from these issues the app works and I really liked how easy it was to learn my way around the app and set up my account. I also appreciate that the features are easily accessible and understandable. Overall I would recommend this to someone else.
POM Safe is the companion app to the POM personal safety device. With POM, help is only a tap away. POM enables you to communicate instantly with safe...
| Name | Price | Type |
|---|---|---|
| POM Safe Protect Membership (Monthly) | $19.99 | Monthly |
| POM Safe Guardian Membership (Annual) | $179.00 | Yearly |