Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gannett · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Makes it easy to keep up with scores!
I took advantage of a promotional for six months for a $1 when the time came for me to cancel I find it impossible to cancel within the app they make you call a foreign 800 number. I’ve called the number twice and canceled and I’m still being charged. Last time I called I asked for a confirmation of the cancellation and was told they don’t have that and that it would be emailed to me within 24 hours which absolutely did not happen! My next step is to report them to the Better Business Bureau and Apple for unethical business practices.
We had a major storm with loss of power her in the Poconos yet not one single update in the power in this area. Why the hell are we reading about Boston’s efforts? Why are we reading about warming stations with no food? Why aren’t we reading about the repair process? Why is no one interviewing the numerous utility trucks parked in lots up and down Route 209 between Marshall’s Creek and Bushkill? Is this a “News” app or a supporting magazine for other areas? We have no power and only have Verizon cell service ( thank you Verizon for your rapid repairs) to get information and the “Pocono Record” could care less!!! OUTSTANDING APP, I THINK NOT!!!
From critically acclaimed storytelling to powerful photography to engaging videos — the Pocono Record app delivers the local news that matters most to...
| Name | Price | Type |
|---|---|---|
| Monthly Digital Rate | $9.99 | Monthly |
| Monthly Digital Rate | $14.99 | Monthly |
| Monthly Digital Subscription | $16.99 | Monthly |
| Annual Digital Subscription | $69.99 | Yearly |