Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗City of Columbus, Ohio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It lets me know which days to put out the trash or recycling at my address. Since I moved here near the holidays, that information was vital and not a given. Love the push notifications to remind me the day before!
Let me say, I would give this 6.5 out of 5 stars if I could! The woman made it my responsibility to make sure the trash is taken out and to be honest I would frequently forget. This app helps ensure the garbage finds it way to the dump!
Once we got the service to recognize what our letter said about where to put our bins we haven’t had a missed pickup. I which it hadn’t taken so long. I’m giving them 5 stars because they are so reliable now and it is greatly appreciated.
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