Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lam Lu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Same as others, can’t log in and you need to log in to book an appointment so the app is pointless.
First it says the email is in use, which I know isn’t true. Then once I get a lost password reset for the email they are telling me is in use, and I make a password, and they say Success!, then when I log in it says password failed.Three times. Trying new passwords and redoing it each time.
It says “Exception: the email is already in use” or something to that effect. The trouble is I have never signed up for this app ever before. My S.O. is having the same issue no matter what email we use.
PERK-N-POOCH Appointment Booking App for PERK-N-POOCH, a Dog Wash and Coffee Cafe located in Sandy Springs, GA. To learn more about us, visit our webs...